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    People Are Freezing Their Toner and Calling It Skincare. I Tried the Ice Cube Hack.

    November 25, 2025 - By Emily Watson

    There are a lot of things TikTok convinces us to freeze. Beauty blenders, strawberries, coffee, our trust in humanity,… the list is endless.  So when I started seeing people pour...

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  • BEAUTY

    Can You Really Make a Dewy Skin Lotion with Only Three Ingredients? I Tested It.

    November 24, 2025 - By Emily Watson

    Every few months, TikTok collectively decides that something shockingly simple is “the future of skincare.” Last year it was Vaseline slugging. Then it was mixing your moisturizer with highlighter.  Then...

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  • BEAUTY

    The DIY Lip Balm That’s Apparently Secretly a Lip Plumper

    November 22, 2025 - By Emily Watson

    Every month, TikTok anoints a new “miracle” beauty hack, and lately the one taking over my For You Page is a DIY lip balm that influencers swear works as a...

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  • BEAUTY

    Are We Still Doing Lip Contour? I Tested the 2025 Version So You Don’t Have To

    November 20, 2025 - By Emily Watson

    If you’ve been anywhere near TikTok this year, you’ve probably noticed something fascinating happening to lips. They’re getting contoured again. I know, the early 2020s flashbacks are hitting all of...

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    The One Beauty Gadget I Regret Buying and the One I Love

    November 18, 2025 - By Emily Watson

    I have a love-hate relationship with beauty gadgets. Every time a new tool goes viral on TikTok, some part of me believes it will magically fix my skin, lift my...

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    Testing the Weirdest Beauty Hacks So You Don’t Waste Your Time

    November 17, 2025 - By Emily Watson

    Every time I open TikTok, someone is blending their foundation with a kitchen tool, lifting their lashes with something questionable, or using ingredients from the back of their pantry to...

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  • BEAUTY

    What TikTok Got Wrong About Blush Placement

    November 16, 2025 - By Emily Watson

    Every few months, TikTok decides it’s reinvented the wheel, or in this case, blush. One week it’s “blush under the eye,” the next it’s “across the nose for a sunburn...

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  • BEAUTY

    The Makeup Trend I Thought I’d Hate But Now Wear Daily

    November 15, 2025 - By Emily Watson

    I am usually the last person to jump on a makeup trend that takes over TikTok. Every time something new pops up on my feed, I assume it is just...

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  • BEAUTY

    Inside My Realistic Morning Routine as a Beauty Blogger

    November 14, 2025 - By Emily Watson

    People assume that being a beauty blogger means I wake up every morning in silk pajamas with a green juice and perfect skin. The truth?  I wake up tangled in...

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  • BEAUTY

    The Truth About the Skin Tint Foundation Trend Everyone’s Obsessed With

    November 13, 2025 - By Emily Watson

    I’ll be honest, I used to be a full-coverage girl. I loved the flawless, filtered look that said “I have my life together” even when I didn’t. But somewhere between...

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